Last time I touched on identifying a business idea, this week in The Process of the Four “fys” we will QUALIFY that idea. A good product idea does not guarantee that it will be successful. To take a product or service to the marketplace you will need the ability to become an expert in that product, thus making you Qualified to plan, develop, market and nurture that idea through its life span. Many times the entrepreneur who creates the vision for the idea has a hard time being the sole person with the responsibility of cultivating the idea to success. Having the ability to realize that you need help is a great quality for a business owner that wants to succeed. Not one person can be an expert in everything, but everyone can be an expert in at least one particular area. Once you can identify that trait, you will qualify as an entrepreneur on your way to success.
There are great resources out there to help businesses. These resources cannot be found in books or online. These are human resources, people that have gained expertise in areas that you may need help in. The BCEDC is here as a resource for entrepreneurs, if you have questions in moving your idea or business forward we can assist. The process of developing a business idea can be very daunting, yet it can be rewarding. It does take some aggression to succeed in any business, but there is also a sense of humility that can come into play as well. Next week: JUSTIFY
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